Smith & Wesson Brands, Inc. (NASDAQ Global Select: SWBI) announces a promotional partnership with onX Hunt. When users purchase a new Model 1854® rifle during the months of November and December of this year, they will receive a complimentary onX Hunt Elite 6-month membership, valued at approximately $90.

Through December 25, Guns.com is rewarding sellers with up to $70 in exclusive bonuses, making it easier than ever to sell, upgrade, and save during the holidays.

GRITR Sports is offering discounts of up to 57% on its selection of premium hunting optics. If you've been in the market for top-tier riflescopes, binoculars, spotting scopes, rangefinders, or monoculars, now is the time to check out their prices.

NEXTORCH North America introduces the WL15 Tactical Weapon Light, a rail-mounted tactical light designed in Germany and engineered to meet the demands of law enforcement and military personnel. Delivering up to 1,200 ultra-bright lumens, its focused beam can reach up to 459 yards.

Derya Arms has released the DY9Z, a striker-fired 9mm semi-automatic pistol built for concealed carry and versatile use. The DY9Z is now available and arrives with 10 frame color options, fulfilling production targets for broad personalization at an MSRP of $299.

Benelli M4 introduced the M4 EXT: the same battle-proven M4, now equipped with more of everything that matters—capacity, adaptability, and speed. The M4 EXT features  7+1 round capacity, a 5-position collapsible stock with integrated pistol grip, an oversized bolt release, and comes in three finishes: H2O, FDE, and Multicam® Black.

The latest episode of The Bowhunter Podcast, “In-Season Trail-Cam Tips,” offers critical advice for hunters looking to gain an edge. This week, host Christian Berg is joined by Moultrie's Mark Olis to discuss how to make your trail cameras work for hunters right now.

The National Archery in the Schools Program (NASP®) was once again be featured prominently alongside other youth shooting sports programs in the latest U.S. Fish and Wildlife Service (USFWS) Partner With a Payer™ video series.

Safari Club International (SCI) announced the acquisition of the Outdoors Tomorrow Foundation (OTF), a national leader in outdoor education for students in grades K–12. This latest acquisition marks a major step forward in SCI's mission to secure the future of hunting through education, advocacy, and hands-on experience.

Firearms Policy Coalition (FPC) announced that it and its co-plaintiffs have filed a motion for summary judgment in Brown v. ATF, a landmark federal case challenging provisions of the National Firearms Act of 1934 (NFA) and asking the court to strike down and enjoin the government's continued enforcement of the Act's unconstitutional requirements.